Strengthening Strategic Communication Across Our Growing Brand Portfolio
At Devexis India, we believe that impactful communication is fundamental to building trust, credibility, and long-term relationships. As our organization continues to expand across technology, consulting, cultural commerce, and spiritual platforms, a strong and unified content strategy has become essential to how we represent our values and serve our audiences.
We are pleased to formally announce the appointment of Ankita as Content Director, where she will lead the overall content strategy, editorial governance, and brand communication for Devexis India and contribute across multiple associated ventures within our ecosystem.
Her elevation to this role reflects both her professional capabilities and our commitment to nurturing leaders from diverse and determined backgrounds.
A Journey Rooted in Resilience
Ankita’s journey is one of steady perseverance and responsibility.
Coming from a small village, she balanced her education alongside family commitments from an early age – often supporting her siblings, managing household duties, and pursuing her aspirations with limited resources. Access to opportunities was not always immediate, but her determination and discipline ensured that she continued moving forward.
These early experiences shaped qualities that define her leadership today:
- Accountability and ownership
- Practical thinking and problem-solving
- Consistency under pressure
- Empathy and people-centric communication
Rather than waiting for ideal circumstances, she built her path through continuous learning and hard work.
Professional Expertise
Over the years, Ankita has developed strong competencies in:
- Content strategy and planning
- Brand storytelling and positioning
- Editorial direction and quality standards
- Multi-platform digital communication
- Audience engagement and messaging frameworks
- Cross-functional collaboration across teams
Her approach combines creativity with structure — ensuring that every piece of content serves a clear business purpose while maintaining authenticity and clarity.
In an increasingly digital-first environment, this balance is critical for sustainable brand growth.
Scope of Leadership Across Brands
As Content Director, Ankita will oversee communication strategy and content alignment across the following initiatives:
Devexis India
Leading the core brand voice, thought leadership, digital presence, and strategic content roadmap.
Mithila Store
Website: www.mithilastore.com
Driving authentic storytelling and cultural narratives to promote regional craftsmanship and heritage products to a broader audience.
Astro Mithila
Website: www.astromithila.xyz
Developing structured, educational, and accessible spiritual and astrology-focused content.
Skytech Consulting
Website: www.theskytechllc.com
Supporting consulting insights, knowledge resources, and professional communication frameworks.
Radha Kishori
Website: www.radhakishori.com
Enhancing communication for spiritual initiatives, virtual temple experiences, and community engagement programs.
TYSM Tech
Website: www.tysmtech.com
Contributing to technology-focused messaging, product positioning, and digital outreach strategies.
Across these brands, her focus will be to establish consistency, clarity, and strategic alignment while preserving each venture’s unique identity.
Inspiring Inclusive Leadership
At Devexis India, we strongly believe that leadership is defined by competence and commitment — not by background or geography.
Ankita’s progression from a modest rural upbringing to a multi-brand leadership position reflects what is possible when perseverance meets opportunity. Her journey serves as an encouraging example for aspiring women professionals, particularly those from small towns and emerging regions, who aim to step into strategic and leadership roles.
Empowering more women leaders is not just a value – it is essential for building stronger, more diverse organizations.
Looking Ahead
As we continue to scale our operations and expand our reach, content will remain central to how we communicate our expertise and connect with communities.
With Ankita leading this function, we are confident in building a cohesive, impactful, and forward-looking communication ecosystem across all our brands.
Please join us in welcoming Ankita as Content Director at Devexis India. We look forward to her leadership and the positive contributions she will bring to the organization and beyond.
Welcome to the leadership team, Ankita.